Crysis Warhead: EA Targetted-Advertising FAIL

So, on this Amazon page, which starts with:

then has a sponsored advert from EA further down the page:

Yeah, um, well. I guess that targetted advertising isn’t quite working out the way it was intended.

Of course, it makes an EXCELLENT pun on the fact that I was *going* to mention that EA has “done it again” and done it’s best to screw the consumer out of 2nd-hand sales, just like they did with Spore. In fact, it’s allegedly identical to the final Spore situation (where the number of times you’re allowed to upgrade any hardware in your machine, or re-install, was upped from 3 to 5). There’s several people claiming that there’s an added “shoot-your-argument-in-the-head bonus” that even Steam-based installs have the DRM feature, although my guess is that this is just people misinterpreting the fact that there’s a different flavour of SecuROM with the Steam version (?).